Forget No-Shave November, now it’s “Januhairy.”

Forget No-Shave November, now it’s “Januhairy.” It’s a campaign that encourages women to stop shaving for the month to embrace their bodies and all the hair that comes with them. According to their website, the idea is “to ignite a conversation and educate one another on the prickly subject of body hair on women” and to “fight against the pressure to conform to unrealistic standards of beauty.”

Januhairy is targeted mainly at women, but it encourages “all genders and identities” to get involved. It was launched in 2018 by college student Laura Jacksonas an experiment for women to grow body hair for a month, but now it’s grown into a body positivity and acceptance movement that also raises funds for charitable causes. This year, Januhairy is raising money for TreeSisters, an organization that protects and restores tropical forests by raising funds for reforestation.

Read more about it here.

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