(Billboard) - Robin Thicke’s bad run continues with the news that his latest album “Paula” has sold just 530 first-week copies in the United Kingdom.

The album, which is named after his estranged wife, actress Paula Patton, entered the Official U.K. albums chart at No. 200 and managed just 2% of the sales of Thicke’s previous album, “Blurred Lines,” reports The Guardian. In comparison, “Blurred Lines” sold over 25,000 first-week copies in the U.K. and topped the albums chart.

The poor performance of “Paula” in the U.K. mirrors its tepid domestic sales. While 2013’s “Blurred Lines” moved 177,000 first-week copies in the U.S. and gave the artist his first No. 1 on the Billboard 200 chart, “Paula” sold approx 25,000 copies.

The low sales follow a disastrous PR campaign, which reached a nadir with the widely-reported #AskThicke Q&A on Twitter, which attracted a considerable fan backlash and saw the singer bombarded with accusations of misogyny.

Thicke and Patton announced their separation in February although Thicke has not been shy in his desire to win back his estranged partner. It remains to be seen whether the low sales of “Paula” will aid or damage his cause.